Affiliate Marketing Specialist

Admattic is looking for an Affiliate Marketing Specialist to join its clan!


Gurugram | Mumbai


We are looking for a person who has a deep understanding of the affiliate & mobile marketing ecosystem and has relevant experience with mobile attribution platforms like AppsFlyer, branch, segment, firebase etc.

Should be able to handle deliveries of mobile & web campaigns such as CPI, CPR, CPE, CPA, CPS, and others.


? You will be responsible to create and optimize Performance/Affiliate/Paid campaigns as per the business objective; Own weekly reporting for the same.

? The primary focus will be on Affiliate campaigns followed by other channels such as PPC.

? You will be handling the day-to-day management of campaigns with a heavy focus on getting the best ROI.

? Tweak your strategies by evaluating the Key Performance Indicators (KPIs) of all existing marketing channels to determine and make necessary adjustments to optimize performance marketing effectiveness.

? Lead a team of performance marketers to help conceptualize, develop and test campaigns to improve performance.

? Analyze the market, competitors, and audience- providing actionable insights

Roles & Responsibilities

? Manage mobile delivery and ad ops of the campaigns.

? Help with New Business Acquisition.

? Account Management & Client Retention.

? Delivery Partners Management – Platforms, SSP, DSP, Publishers & Affiliates.

? Handling Publisher Engagement and Retention.

? Acquiring Potential partners.

? Negotiating terms with all new and existing publishers.

? Forming/negotiating strategic alliances with new and existing online partners.

? Exploring and expanding inventory for Mobile content offers for Value-added services.

? Finding and strategizing new sources of inventory for performance campaigns.

? Media planning for various Mobile advertising activities.

? Provide operational and monetization plans for campaigns and clients.

? Reporting on KPI, Revenue Generation & Growth.

? Integrate and Implement the mobile publishing tools and best practice system.

? Manage and mentor other Mobile Pillars – such as Ad Monetization, Production, and Operations.

? Must have an understanding of integrations with platforms such as Branch, Appsflyer, Adjust & others.

? Must have knowledge about all sorts of mobile ad frauds and their types to tackle such situations.

? Must have knowledge of all fraud detection tools such as Protect 360, Mfilter, and others.

? Should have good knowledge of the campaign setup process which includes activities such as S2S integration, GAID, IDFA, Macros, and other such day-to-day requirements to monitor it overall.

Who We Think Will Be a Great Fit?

 ? 2-5 years of experience in large scale performance/network marketing, mobile ads publishing and operations.

 ? Leadership experience with an entrepreneurial spirit in building and a growing team from the scratch.

 ? Very strong knowledge of the mobile ecosystem. Experienced in navigating mobile platforms (Apple, Google) throughout the entire lifecycle – from planning and buying for the campaign and meet client’s KPIs.

 ? Understanding of mobile KPIs, especially as they relate to forecasts, P&Ls, and deal evaluation

 ? Demonstrated ability to influence all levels of management, cross-functionally and externally

Apply Now